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CONCEPT

Refusal-in-Place

Odell's signature practice of resistance conducted from within the systems one critiques rather than through withdrawal — the alternative to both capitulation and the exit to the woods.
Refusal-in-place is Jenny Odell's practical answer to the binary between triumphalist adoption and Luddite withdrawal. Developed across How to Do Nothing and Saving Time, it names a disciplined stance that remains inside the platforms, tools, and incentive structures one opposes — not because they are good but because exit is either impossible or a form of privilege most people cannot afford. The practice consists of choosing where attention goes rather than allowing platforms to choose, defending interior spaces of non-engagement within lives that must continue to use the tools, and modeling for others what resistance looks like when it cannot be staged from a Berlin garden. It is, in the AI age, the only form of refusal available to the developer in Lagos or the parent in Topeka.
Refusal-in-Place
Refusal-in-Place

In The You On AI Field Guide

The stance distinguishes Odell's framework from the more familiar critiques of technology that organize themselves around withdrawal. Byung-Chul Han tends his garden in Berlin and does not own a smartphone;

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