You On AI Field Guide · Metaphorical Transfer The You On AI Field Guide Home
Txt Low Med High
CONCEPT

Metaphorical Transfer

The mechanism of expression—properties transfer from literal domain (human emotion) to metaphorical domain (visual/sonic properties), enabling artworks to possess and exemplify qualities like sadness.
Metaphorical transfer is the process by which properties that belong literally to one domain are applied metaphorically to another, enabling expression in Goodman's technical sense. Sadness belongs literally to conscious beings—it is a state of human emotional experience. A painting cannot be literally sad; paintings do not have emotional states. But a painting can be metaphorically sad—it can possess sadness as a transferred property from the emotional domain to the visual domain, and it can exemplify that metaphorically possessed property by highlighting the formal features (grey tonality, downward compositional movement, spatial emptiness) through which the transfer is effected. The transfer depends on conventions that establish which formal properties in the metaphorical domain correspond to which qualities in the literal domain. The conventions are learned through immersion in aesthetic practice—centuries of looking at grey paintings and finding them expressive of somber emotions install the association between grey and sadness. The transfer is not natural or automatic; it is culturally constructed, historically variable, and requires perceptual education to be perceived. But once perceived,
← Home 0%
CONCEPT Book →

Keep reading with YOU ON AI

Unlock the full book, field guide, and 555-thinker library. If you have a book code, register now — it takes a minute.

Register with book code Sign in