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CONCEPT

Emotional Proletariat

The stratified workforce whose commercial value lies in the performance of feeling — flight attendants, call center agents, chat moderators, AI trainers — now being reorganized by automation along lines of status, gender, and geography.
The emotional proletariat is the population whose defining economic contribution is the convincing production of required feeling as a condition of employment. Hochschild identified them — disproportionately women, disproportionately working-class, disproportionately in service occupations — as workers whose emotional performances were extracted at discount because coded as feminine charm rather than skilled labor. The proletariat was always stratified: the most scripted performances at the bottom (fast-food counter worker, telemarketer), the most improvisational at the top (therapist, hospice chaplain). The AI transition is automating the bottom, intensifying labor at the top, and producing an entirely new tier of hidden workers — the chat moderators, the content reviewers, the RLHF labelers — who perform the emotional labor the machine appears to perform.
Emotional Proletariat
Emotional Proletariat

In The You On AI Field Guide

Hochschild's original framework identified the emotional proletariat as a class formation whose exploitation was disguised by naturalization. The work was coded as what women are rather than what they do, and therefore

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