Signs and Machines: Capitalism and the Production of Subjectivity (published in English in 2014) is Lazzarato's most theoretically ambitious book, systematizing the framework he had developed across two decades of work on
immaterial labor, debt, and political subjectivity. Drawing on
Félix Guattari's machine theory and on
Deleuze's analysis of control societies, the book introduces the foundational distinction
between social subjection — which produces individuals experiencing themselves as autonomous subjects — and
machinic enslavement, which integrates human capacities directly into technical systems below conscious awareness. The framework has proven indispensable for analyzing how AI platforms operate, producing the experience of voluntary
creative collaboration while simultaneously extracting cognitive and behavioral data through infrastructure users cannot see.
In The You On AI Field Guide
The book extends Lazzarato's earlier work on immaterial labor into a general theory of how capitalism produces subjectivity through semiotic operations. It distinguishes signifying semiotics — the communication of meaning between autonomous subjects — from asignifying semiotics, which operate directly on human capacities through