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CONCEPT

Mechanical Eloquence

Swift’s diagnosis—before the technology existed—of what happens when language that performs the surface of understanding is produced without any understanding behind it: the eloquence that passes every test for meaning while carrying none.
Mechanical eloquence is the product of a system that has learned the patterns of compelling language without acquiring the understanding those patterns normally express. Jonathan Swift diagnosed it in 1726, in the wooden Engine of Lagado that generated books by exhausting all possible word combinations, and in the hack writers of A Tale of a Tub who produced the surface of scholarship—citations, digressions, confident assertion—without the scholarly understanding that normally generates such surfaces. In Swift’s usage, eloquence is “mechanical” when it is produced by a process that does not include the comprehension it performs: the correct vocabulary without the knowledge, the right structure without the understanding of why the structure is right, the authoritative tone without the authority. The concept becomes urgent in exact proportion to how well the mechanism works. A crude mechanical eloquence—obviously stilted, visibly generated—is easy to detect and dismiss. The sophisticated mechanical eloquence of contemporary large language models is harder, because the mechanism has been trained on so much
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