By Edo Segal
The word that cracked my fishbowl was not a technology word. It was naturalized.
Gramsci meant something specific by it. When a political arrangement has been naturalized, it stops registering as political. It becomes reality. The way things are. Beyond debate. You can't argue with it any more than you can argue with weather.
I read that and felt the floor tilt.
Because the river metaphor at the center of You On AI — intelligence as a force of nature flowing for 13.8 billion years — is a naturalization. I didn't design it as one. I experienced it as clarity. AI felt like a season arriving, like water finding its level. The metaphor organized my perception so completely that I stopped seeing it as a
A reading-companion catalog of the 21 Orange Pill Wiki entries linked from this book — the people, ideas, works, and events that Antonio Gramsci — On AI uses as stepping stones for thinking through the AI revolution.
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