CONCEPT
The Secondary Wave of Demand
The circuit that follows the initial discharge: AI's supply of cheap execution creating demand for expensive judgment, through the
capability circuit rather than the income circuit alone.
After the initial discharge — after the stored creative pressure of six decades finds its channel and releases through the
natural language interface — a secondary process begins. This is
Say's Law operating in its most generative form: the creation of new demand by new supply. The mechanism operates at two levels. At the first, conventional level, AI-assisted production generates income in the standard way: a developer builds a product, sells it, spends the revenue on other products, completing the circuit Say described. At the second, more significant level, AI operates through what might be called
the capability circuit: removing the
friction of implementation does not merely free up time, it reveals a landscape of possibility that was previously invisible. The expanded capacity creates new demand — demand for skills, knowledge, and resources that were irrelevant when the scope of the conceivable was smaller.
In The You On AI Field Guide
The developer who previously built isolated features can now imagine