ORGANIZATION
NYU Digital Theory Lab
The New York University research group Gitelman co-founded, which has studied deep learning since 2018 and provides the institutional base for her recent work on AI-generated media.
The Digital Theory Lab at NYU is a cross-departmental research group dedicated to the humanistic study of digital media, computational systems, and AI. Co-founded by Gitelman with colleagues from English, Media Studies, and related fields, the lab has served as an institutional home for scholarship that brings the tools of media archaeology, literary analysis, and critical data studies to bear on emerging computational technologies. Its research on deep learning, beginning in 2018, positioned its members — Gitelman among them — to recognize the specific interpretive challenges of large language models and image-generating systems as those technologies moved from research artifacts to widely deployed infrastructure. Gitelman's lectures on typographical hallucinations emerged from work conducted at the lab.
In The You On AI Field Guide
The lab represents a specific institutional form: the humanities-based research group that takes computational systems seriously as objects of cultural analysis rather than as technical artifacts to be evaluated by engineering criteria. This form has become increasingly important as AI systems