ORGANIZATION
Greater Good Science Center
The UC Berkeley research and public engagement center
Keltner founded in 2001, dedicated to the scientific study of well-being and the dissemination of that research beyond the academy.
The Greater Good Science Center (GGSC) is a research institution at UC Berkeley that Keltner founded in 2001 to study the psychology, sociology, and neuroscience of well-being and to communicate that research to broad audiences. It publishes
Greater Good Magazine, produces the Science of Happiness podcast, runs online courses reaching hundreds of thousands of learners, and operates as a bridge
between academic research and public practice. Its focus on prosocial emotions — gratitude, compassion, awe, empathy — makes it an infrastructure for the kind of public awareness the
ecology of wonder requires at civilizational scale.
In The You On AI Field Guide
The GGSC was founded at a moment when positive psychology was establishing itself as a research field (Martin Seligman's call had come in 1998), and the Berkeley center represented a distinctive approach: rigorous empirical research combined with sustained public engagement. Keltner's vision was that the findings of emotion science should not remain in academic journals but should reach teachers, parents,