AI is the most powerful amplifier ever built — and it carries whatever signal you feed it. This is the course that makes sure what you bring is worth multiplying. Twelve modules up the tower, with the author and his AI twin.

"You cannot summarize this book with ChatGPT and understand what it means. The climb is the point."
Everyone can now get the answer to anything in seconds. So the scarce thing is no longer information — it's formation: judgment, taste, the courage to ask the right question, and the clarity to know what's worth building. The machine hands you answers. It cannot hand you understanding. That you have to climb for.
This course is the staircase. Not a tutorial on prompts. Not ten tips for the tools. A humanities course on thinking clearly in the age of the machine — built from the book [YOU] on AI, the great debates of the field, the Field Guide encyclopedia, and the minds who saw this coming. You leave able to hold the exhilaration and the loss in the same hand, and to answer, for yourself, the only question that matters now.
— Drawn from the Foreword of [YOU] on AI, by Edo Segal
The book is a tower — five stories, a staircase through the center, a roof that opens onto a view you can't see from the ground. Every module is a flight of stairs. There is no elevator. Here is what each climb gives you.
Each module opens with a chapter of [YOU] on AI — the inversion, the amplifier, the river & the beaver, the candle, the question, care, the forge, the sunrise.
Meet the mind who illuminates the theme — Turing, Lovelace, Wittgenstein, Han, Weizenbaum, Frankl, Aristotle — and witness a great [THEM] on AI debate that dramatizes the tension.
Master the key Field Guide concepts, then think out loud with Edo's AI twin — who Socratically refuses to do your judgment for you — and bring your hardest question to the live cohort webinar with Edo.
Author of [YOU] on AI. Founder of Touchcast (acquired by Napster, 2025) and now CTPO of Napster. More than three decades building at the frontier of technology — from the early commercial internet through mobile, cloud, and AI — with many patents and five exits. He wrote this book because the people he loves kept asking him the same frightened question, and deserved a real answer — not hype, not doom.
He leads every cohort's live webinars himself. His digital twin, grounded in the full corpus, climbs with you between them. No co-instructors, no ghostwriters — this is the book's own argument, taught by the person who made it.

This is not a recorded course you watch alone. You are guided by Edo Segal himself in live cohort webinars, and between them by his digital twin — an AI mentor grounded in the full [YOU] on AI corpus: the book, the 1,000+ companion library, and the 10,000+ entry Field Guide.
Each module braids four strands at once: a reading from the book, a thinker who saw it coming, a great debate that holds the tension, and the Field Guide concepts you'll be able to defend. This is the whole architecture of the argument — earned floor by floor.

You don't just read about the ideas. You sit inside them. Every module pulls living lessons from the broader [YOU] on AI universe:
Enrollment is full membership in the [YOU] on AI universe for the length of your climb — and the certificate is yours for life.
No code required. No technical background assumed. This is for anyone who feels the vertigo and wants the genuine understanding that only comes from climbing.
You don't leave with tips that expire at the next model release. You leave with formation that compounds — concrete things you can do, for real, by the time you reach the roof.
This course doesn't ask you to build an app. It certifies something rarer: that you can think clearly, argue well, and hold the hard tensions of the AI age — and defend it out loud.
Cohorts are small, so the room stays real. Your seat includes everything — the course, the platform, the twin, the live webinars, and the certificate.
You can wait at the bottom and hope the ground holds — or you can take the stairs, and reach the roof at sunrise holding proof, in your own hands, that you are someone worth amplifying.
Claim your seat →